Why Honda?

Before looking at the Honda of today, it is worth celebrating the history which started an amazing journey of a company that manufactures the best products of their kind.

In 1946, with an enthusiasm for all things mechanical, Soichiro Honda developed a small engine that could be attached to a bike thus creating a motorbike. But this was just the starting point as with his emphasis on research and development, he went on to build Honda into the company it is today. His innovative thinking and commitment has provided Honda with the inspiration to continue in the spirit of its founder, Soichiro Honda.

Honda continues to be a company of innovators; developing and producing superior products and engines. Honda is recognised internationally for its expertise and research in producing a range of products from general purpose engines to sports cars, robotics and jets. Every Honda product is designed and built to set a new benchmark of excellence; delivering optimal performance, reliability and economy. 

Approximately 70% of the general purpose engines manufactured by Honda are supplied as OEM (Original Engine Manufacturer) engines to other manufacturers of power products. Honda boasts over 3,600 OEM customers in 86 countries around the world. The many products with the emblem 'Powered by Honda' attest to the reliability and consistent performance our customers have come to expect from Honda Power equipped engines.